A warm station in the war: the KFC story on Erangel

On the distant Erangel Island, gunshots were heard one after another, and the flames of war were flying. This is the arena of countless warriors, and it is the edge of life and death. However, suddenly, a touch of warm color quietly broke into this land full of coldness and tension. It was the red and white sign of KFC, bright as a gentle light, dotted next to the originally desolate gas station. It was not as loud as artillery fire, but it gently brushed through the hearts of every player like the wind, bringing a touch of unprecedented warmth.

Players strolled in this battlefield full of dangers and suddenly found a self-service ordering machine on the counter, as if waiting for their arrival. Just press the button lightly, and a KFC fried chicken meal exclusive to you will pop up on the screen. Your name will be displayed on the screen in large size, as if telling the whole world: This is your exclusive moment. Then, the fried chicken meal will appear on the counter like a miracle, steaming hot and fragrant, as if telling you: “Please stay for a while and give yourself a little reward.”

This meal is not just food, but more like a comfort on the battlefield. The family bucket exists in the game like a first aid kit. When using it, the character will show a satisfied bite of the chicken leg. The secret recipe fries replace the bandage. The character enjoys the pleasure of chewing, as if to remember the beauty of this moment. Although the beverage is a substitute for energy drinks, it has the warmth of the beverage, slowly nourishing the player’s mind and body.

This self-service ordering machine has its rules. Each player can only use it once at each KFC, and can only be used again after the fourth stage. Just like some beautiful things in life, you need to cherish and grasp them, and wait for the right time. This design makes this delicacy more precious, and also allows players to feel a rare warmth in the intervals of fierce fighting.

This warmth is not limited to Erangel. The maps of Miramar, Sanhok, Vikendi and other places also hang KFC signs, as if this warmth is slowly flowing and penetrating every inch of land. Even on the take-off plane, there are KFC banners flying, flying across the sky with the aroma of fried chicken, as if telling people that no matter where they are, there is a warm care waiting.

This is not just a simple business cooperation, but more like a story about warmth and persistence. Players are chasing survival in a world of gunfire, and this fried chicken meal gives them a moment of rest and comfort. It is not just food, it is the softness hidden deep in the heart, and a whisper about the beauty of life.

In this virtual world full of killing and competition, it is rare to have such a corner where people can slow down and enjoy simple happiness. It reminds us that no matter how difficult the reality is, there should always be a piece of pure land in our hearts, allowing ourselves to settle down occasionally and feel the warmth of life.

Perhaps this is the most precious thing that this linkage brings to players-besides steel and fire, there is a taste of “home”, an unspeakable peace of mind. Even in a virtual world, it can nourish real emotions and give people the strength to move forward.

This red and white sign is a light, a dream, and the most gentle gift on the battlefield. It quietly guards every soul wandering in the gunfire, telling them: No matter when and where, don’t forget to eat well and live well.